In LinkBoss, anchor texts are classified into different categories based on specific criteria. This classification helps in optimizing your interlinking strategy and improving the SEO performance of your site. Here’s a breakdown of the different types of anchor texts:
1. Branded Anchor
A branded anchor consists of a single word that is capitalized. It’s typically the name of a brand or company.
Example: Google
2. Branded Keyword Anchor
This type of anchor includes multiple words, with at least one word capitalized. It combines a brand name with relevant keywords.
Example: Google SEO
3. Generic Anchor
Generic anchors use common, non-descriptive words that don’t provide context about the linked content. These are often overused and provide little SEO value.
Examples: Click here, Read more, This website
4. Exact-Match Anchor
An exact-match anchor is when the anchor text exactly matches the title of the linked page. While this can be powerful, it can also lead to over-optimization if used excessively.
Example: If the title is “Best SEO Practices,” the exact-match anchor would be Best SEO Practices.
5. Full-Part Match Anchor
In this case, every word in the anchor text matches exactly with the title text. It’s a step closer to exact-match but allows for variations in word order or additional context.
Example: If the title is “SEO Best Practices,” the full-part match anchor could be Best Practices SEO.
6. Partial-Match Anchor
Partial-match anchors share some words with the title text but aren’t an exact match. This type can help in diversifying your anchor text profile.
Example: If the title is “Best SEO Practices,” a partial-match anchor could be SEO strategies.
7. Naked Anchor
A naked anchor is simply a URL used as the anchor text. This type isn’t as descriptive but can be useful in certain contexts.
Example: https://www.linkboss.io
8. Empty Anchor
An empty anchor is when there’s no text at all, usually due to a mistake in the coding or a broken link.
9. Extra Long Anchors
An extra long anchor is any anchor text that contains more than 15 words. These are typically avoided as they can be cumbersome and less effective for SEO.
Example: This is an example of an anchor text that is way too long and could be considered extra long for most purposes.
10. Other Anchors
If the anchor text doesn’t meet any of the above criteria, it’s classified as “Other Anchors.” This is a catch-all category for unique or uncommon anchors.
By understanding these categories, you can better analyze and optimize the anchor texts on your site, ensuring a balanced and effective interlinking strategy.
